DELL
Seeing More
.
Onesal collaborated with Elastic in the creation of a series of films for Dell based on exploratory CG simulations to promote the release of their new Dell XPS 13 high end laptop. Working closely with Director Paul Mitchell, we developed a campaign that illustrates human reactions to content focusing on the human iris, making use of different elements and materials such as hair, sand and vegetation. Onesal was in charge of doing the research & development and CG through production under the direction of Elastic.
DESIGN PROCESS
FINAL FILM
CREDITS
Client: Dell
Agency: Y&R
Chief Creative Officer:
Executive Creative Directors: Fern Cohen, Margot Owett
Creative Directors: Elliott Graham
Producer: Larissa Ananko
Executive Producer: Bobby Jacques
Sr. Business Affairs Manager: Maggie Diaz
Onesal Team:
Design: Damian Sendin, Nahuel Salcedo, Mariano Abel, Fede Kanno
Animation: Nahuel Salcedo, Damian Sendin, Fernando Cimino, Mariano Abel
Additional Animation: Juan Manuel Isola
Simulation Artists: David Albrecht Kvien, Taishi Yagyu, Damian Sendin, Nahuel Salcedo
Assitant Simulation Artits: Yu Fujishiro, Alexia Oylataguerre
2D VFX artist: Matias Mastrogiano
Laptop Modeling: Juan Martin Miyagi
Production: Ailin Brunner, Lucia Gutkin
Production Assistant: Ceci Delu
Elastic Team:
Director: Paul Mitchell
Art Director: James Levy
Designer: Mert Kizilay
Editors: Justine Gerenstein, Kenny Breit, Doron Dor, Fred Fouquet
CG Supervisor: Kirk Shintani
2D VFX Artists: Jason Forster, Maciek Sokalski, Kevin Kim, Peter Sidoriak, Stefan Galliot
Steven Wolff, Matt Sousa
Online Editors: John Valle, Chris Riley, Sam Kolber
Producer: Jacklyn Ramirez
Pitch Producer: Meredith Cherniack
Executive Producer: Luke Colson
Head of Production: Kate Berry
Managing Director: Jennifer Sofio Hall
Agency: Y&R
Chief Creative Officer:
Executive Creative Directors: Fern Cohen, Margot Owett
Creative Directors: Elliott Graham
Producer: Larissa Ananko
Executive Producer: Bobby Jacques
Sr. Business Affairs Manager: Maggie Diaz
Onesal Team:
Design: Damian Sendin, Nahuel Salcedo, Mariano Abel, Fede Kanno
Animation: Nahuel Salcedo, Damian Sendin, Fernando Cimino, Mariano Abel
Additional Animation: Juan Manuel Isola
Simulation Artists: David Albrecht Kvien, Taishi Yagyu, Damian Sendin, Nahuel Salcedo
Assitant Simulation Artits: Yu Fujishiro, Alexia Oylataguerre
2D VFX artist: Matias Mastrogiano
Laptop Modeling: Juan Martin Miyagi
Production: Ailin Brunner, Lucia Gutkin
Production Assistant: Ceci Delu
Elastic Team:
Director: Paul Mitchell
Art Director: James Levy
Designer: Mert Kizilay
Editors: Justine Gerenstein, Kenny Breit, Doron Dor, Fred Fouquet
CG Supervisor: Kirk Shintani
2D VFX Artists: Jason Forster, Maciek Sokalski, Kevin Kim, Peter Sidoriak, Stefan Galliot
Steven Wolff, Matt Sousa
Online Editors: John Valle, Chris Riley, Sam Kolber
Producer: Jacklyn Ramirez
Pitch Producer: Meredith Cherniack
Executive Producer: Luke Colson
Head of Production: Kate Berry
Managing Director: Jennifer Sofio Hall
COLOR
Colorist: Paul Yacono
Color Assistant: Gabe Sanchez
Color Producer: Jenny Bright
Executive Producer: Thatcher Peterson
SOUND
Music Company: MachineRoom SoundLounge
Final Mix: Alicia Rodgers
Colorist: Paul Yacono
Color Assistant: Gabe Sanchez
Color Producer: Jenny Bright
Executive Producer: Thatcher Peterson
SOUND
Music Company: MachineRoom SoundLounge
Final Mix: Alicia Rodgers
